Introducing GEM

GEM researchers have had a look at what is out there, what people are using, what they like, what they don’t like about existing systems, and then developed a system that not only “plugs the gap”, but makes some significant advances.

Our research has shown that customers are:

•	overwhelmed by the choices available . . . it's difficult to make a buying decision
•	fed up with features that don’t add value to their business - and don’t use most of them
•	fed up with having to duplicate data either in different databases for different purposes, or within the same database for people who share things like phone numbers and addresses . . . and then having to remember who else's details need to be updated when making changes
•	needing a tool that everyone can use and understand - they don’t want to be IT experts
•	wanting something that is useful and appropriate for small-med size businesses

GEM is an ‘out of the box’ data management tool for Personal or Business use

GEM is a data management tool for Small to Medium Enterprises (SME’s) that goes way beyond the scope of first-generation Customer Relationship Management systems. It is simple enough to use for your Xmas card list, yet powerful enough for the largest enterprise.

GEM offers powerful functionality, which would normally only be available for large organizations - at an affordable price. It can be used as a stand alone relationship management tool, or as an enhancement to an existing system. It can be used in sync with other data repositories like Microsoft Outlook. It enhances the functionality of both Microsoft Outlook and Word, and makes them easier to use. So you don’t have to learn a bunch of new tricks to do familiar things. GEM is scalable and can accommodate an unrestricted number of records or entities. You can get a FREE Personal Version that will hold up to 100 records. GEM has many unique features not available in other CRM or database systems. GEM offers an unlimited number of custom fields, so that you can customise it to your specific requirements.

If you’ve invested money in an existing system, and you’re happy with it, try GEM out as a FREE trial to see where it can add value to your customer relationships through your current system.